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Mobile Marketing Masterclass

Glossary

Operating System (OS)

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What is a Mobile Operating System?

A mobile operating system is a software platform that controls the basic functions and features of a mobile device like the keyboard, the internet adapters, or the microphone. It enables other programs or apps to run on it, given they are programmed to work on the specific OS.

Which Mobile OS exist?

The most popular mobile OS are:

  • iOS (formerly called iPhone OS) by Apple
  • Android by Google

Besides, there are ane were other, less popular mobile operating systems that were developed by device manufacturers to run specifically on their devices, for instance :

  • Windows Mobile
  • Symbian OS
  • Palm OS
  • BlackBerry OS
Synonyms:
Mobile Operating System
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