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Category: User Acquisition

5 Powerful App Marketing Strategies for Small Budgets

Finding the right app marketing strategy might be an intimidating task for app owners on a small budget. The numerous possibilities for promoting apps, the technical hurdles, the costs, and the danger of fraud can be overwhelming. In this article, you will learn about...

A Comprehensive Guide to Google Universal App Campaigns

Paid user acquisition can be an intimidating topic for newcomers in Mobile Marketing. The technical barrier is high, the amount of ad networks, agencies, and technology providers is enormous, and the danger of fraud is omnipresent. While try-and-error in areas like...