Mobile Marketing Masterclass


6 Monetization Strategies to Make Money with Your App

No matter how much you love programming, the final goal of developing an app is to make money. And to reach this goal, you should think about the right monetization strategy even before you start coding. If you implement the right measures from the beginning, you will...

A Comprehensive Guide to Google Universal App Campaigns

Paid user acquisition can be an intimidating topic for newcomers in Mobile Marketing. The technical barrier is high, the amount of ad networks, agencies, and technology providers is enormous, and the danger of fraud is omnipresent. While try-and-error in areas like...

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